How MTN intends to reinforce undertaking enterprise in Nigeria – Technique

How MTN intends to improve enterprise business in Nigeria - Strategy

Telecommunications corporate, MTN, has unveiled a brand new technique aimed toward riding up undertaking expansion within the nation.

It’s referred to as the ‘Spouse Program’ and it’s printed to the sector on the first ever MTN Fusion Summit on Thursday, November 8, 2018.

On the match, which might be held yearly, MTN advised the huge choice of Nigerian companies accrued why they must spouse with the corporate and the way this partnership would upload exponential price to its undertaking enterprise consumers.

The maiden edition of MTN Partner Summit held at the Landmark Events Centre in Lagos stateplay

The maiden version of MTN Spouse Summit held on the Landmark Occasions Centre in Lagos state

(MTN Nigeria)


Why MTN’s new program is vital

The summit began with the Mr. Ferdinand Moolman, the MTN Nigeria Leader Govt Officer’s consultant, Leader Working Officer, Mazen Mroue, who shared the tale at the back of the brand new program.

He defined how the BRIGHT operational technique defined underneath, ended in the beginning of the spouse program and closed with this - ”MTN’s slogan has been all over the place you pass, however lately with the appropriate companions, it is going to be the entirety is conceivable.”

The BRIGHT operational strategy led to the birth of the partner programplay

The BRIGHT operational technique ended in the beginning of the spouse program



Mroue was once adopted by way of Chika Ekeji of McKinsey & Corporate, who printed how a lot is there to be constituted of the Nigeria Undertaking business- N 719 billion ($2 billion) to be precise. In step with him, the marketplace alternative is reasonably huge which is why there’s a want for companions, noting that $50 to 60 trillion is what a partnership provides on a world scene.

He added that partnerships should have those two key approaches, features and get admission to, with a view to in reality seize the worth of the marketplace.

ALSO READ: Nigeria stays MTN’s greatest marketplace regardless of chronic troubles, hits 56 million subscribers

How MTN intends to reinforce undertaking enterprise in Nigeria

Subsequent was once the Leader Undertaking Trade Officer MTN, Lynda Saint-Nwafor, who gave an in depth research of this system and the impact it will have on each the companions and shoppers.

In her phrases, “In a bid so as to add exponential price to its undertaking enterprise consumers, in addition to the wider enterprise panorama in Nigeria, MTN Nigeria introduced a Spouse Programme initiative at an inaugural Spouse Summit. The programme will materially exchange the way in which MTN serves the Nigerian undertaking marketplace, enabling native and international companions to transform a part of the MTN Trade answers providing.”

Chief Enterprise Business Officer, MTN Nigeria, Lynda Saint-Nwafor; General Manager Enterprise Business, MTN Nigeria, Barbara Ezeh Anozia; Group General Manager, Partnerships, MTN Group, Ralph Vraagom and GM, Enterprise Marketing, MTN Nigeria, Onyinye Ikenna-Emeka at the maiden edition of MTN Partner Summit in Lagos stateplay

Leader Undertaking Trade Officer, MTN Nigeria, Lynda Saint-Nwafor; Common Supervisor Undertaking Trade, MTN Nigeria, Barbara Ezeh Anozia; Workforce Common Supervisor, Partnerships, MTN Workforce, Ralph Vraagom and GM, Undertaking Advertising, MTN Nigeria, Onyinye Ikenna-Emeka on the maiden version of MTN Spouse Summit in Lagos state

(MTN Nigeria)


MTN is aware of that they can’t be the subject material skilled in each box in Knowledge and Communications Era and thus, we imagine strongly in partnering with different like-minded corporations. We’re development a colourful ecosystem of companions that percentage our ethos and values to empower Small and Medium Enterprises, force efficiencies for Massive Enterprises and paintings with the Public Sector to reinforce citizen engagement.”

Saint-Nwafor Saint-Nwafor additionally mentioned the other sorts of companions and the way all of them play a big position on this programme.

She stated: “The Era Companions are chargeable for offering ICT and different complementary generation answers and services and products. Capacity Companions be offering complementary price chain competencies, whilst Channel Companions amplify channels or get admission to to marketplace.”

MTN Nigeria launches 'Partner Program' with Fusion Summitplay

Company Members of the family Govt, MTN Nigeria, Tobechukwu Okigbo; Gross sales and Distribution Govt, MTN Nigeria, Adekunle Adebiyi; Human Useful resource Govt, MTN Nigeria, Esther Akinnukawe; COO MTN Nigeria, Mazen Mroue and Leader Undertaking Trade Officer, MTN Nigeria, Lynda Saint-Nwafor on the maiden version of MTN Spouse Summit in Lagos state

(MTN Nigeria)


“MTN Spouse Programme initiative will thus be aimed at harnessing the facility of partnership in handing over some great benefits of a contemporary hooked up long run to the tip person,” MTN’s Leader Undertaking Trade Officer concluded.

With this spouse program, it looks as if MTN has all it takes to reinforce the undertaking expansion In Nigeria.

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